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Nick Unsworth: Finding Purpose and Meaning In Life and Business

The illusion that most business owners and entrepreneurs buy into at one point or another is that financial success will make them happy, or at least give them the opportunity to be happy. But Nick Unsworth insists that it’s not true. He’s confident about that because he’s experienced it and because he’s seen it proven true in the lives of many of his coaching clients. On this episode of Freedom Fast Lane, Ryan chats with Nick about finding purpose and meaning in life. The point of the conversation is to help you avoid the pitfalls of success that make so many people rich but depressed.

How entrepreneurism makes some people’s lives worse.

Nick Unsworth is concerned that many people out there have been convinced that becoming an entrepreneur is what will make their lives better. But he’s not so sure it’s true. He’s seen countless people come through his coaching practice who bought that idea. Now they are working 60 hours a week in their own business, never spending time with their families, and more tied to the J-O-B than they ever were when it was a 9 to 5 gig. He thinks before anyone starts down the entrepreneurial road they need to assess whether the lifestyle is one that will fit the way they are wired. You can hear Nick’s insights on this episode of Freedom Fast Lane.

How a life vision helps people get into the flow of meaning.

Nick and Ryan have a bit of a disagreement on this episode (it’s kind of fun to listen in, so be sure you hit the play button on this one). Ryan asks Nick if he believes that every person on the planet has ONE calling or purpose they need to discover. Nick says that he does and Ryan isn’t so sure that’s true. Ryan’s belief is that we each have to figure out our next best step given the circumstances and opportunities that come into our lives. That doesn’t mean we are entirely victims of circumstance, but it also doesn’t mean that you’ll necessarily be able to find a clear vision for your life without walking the path to discovering it. You’ll enjoy the good-natured banter back and forth between these two sharp guys, on this episode.  

The “3 S” strategy to find your life’s vision or purpose.

One of the ways Nick Unsworth helps people uncover their life vision is to help them unpack the three “S”s of their lives – their Story, their Stance, and their Strategy. Their Story is exactly what it sounds like, the story each person has lived. Understanding what’s happened in your life so far and the effects it’s had on you is a powerful first step in seeing who those things have shaped you to be. The Stance portion has to do with what you are angry about, passionate over, or fired up to change in the world as a result of your story. When you have a clear bead on that, then Strategy comes into the picture. You can hear Nick explain it all on this episode, so be sure you listen.

What you need more than financial success to make life worth living.

Financial success is not the thing that brings happiness to life. It may be part of the picture but it’s not the only thing. You also need good relationships (love), a sense that you are making a difference in the world (purpose), and a few other important things. Ryan and his guest, Nick Unsworth, walk through what Nick calls the “4 pillars” of a happy and fulfilling life. They are hopeful that you will be able to clearly assess your own life in light of what they share. If you’ll take the time to do some self-evaluation you may find that you’re overlooking or neglecting some key areas of your life that could increase your happiness.

Outline Of This Great Episode

  • [0:05] Ryan’s introduction to Nick Unsworth, today’s guest.
  • [2:44] How entrepreneurship can make people’s lives worse.
  • [9:02] How Nick works with people who are not experiencing the life they want.
  • [11:32] The best way to find a life purpose through “how to” thinking.
  • [22:03] When money is the goal you don’t wind up happy.
  • [27:42] Does Nick believe that every person has ONE purpose?
  • [34:00] Do most of Nick’s clients refine a current business or go on a different path after working with him?
  • [37:33] The end point for entrepreneurs. Is it to build a huge business, sell it, and be done?
  • [41:45] Ryan’s journaling practice that defined a life purpose for himself.

Action Steps From This Episode

FOR GETTING STARTED: Start now figuring out your life vision. You can use the 3S strategy Nick uses and talks about on this episode. Or, you can use the journaling approach that Ryan mentioned at the end of the show. Any purpose is better than no purpose.

FOR GREATER SUCCESS: Don’t get stuck thinking that financial goals and achievement are the most important thing. If you don’t have the pillars that make life enjoyable, you’ll find yourself to be a rich, depressed person.

Connect With Today’s guest: NICK UNSWORTH

Website: http://LifeonFire.com OR http://nickunsworth.com/

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Connect With Freedom Fast Lane

Website: www.FreedomFastLane.com

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